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25 Years
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Emergency
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Your Trusted Partner for Veterinary Care in Norman
At Rose Rock Veterinary Hospital & Pet Resort in Norman, Oklahoma, we have dedicated ourselves to providing lifelong, high-quality veterinary care for companion animals since our establishment in 2001. Our team of experienced veterinarians and compassionate staff treat every pet with the same care and attention we would our own, prioritizing advanced medical practices, client education, and personalized service. Originally founded as Hemphill Veterinary Clinic in the 1970s, our evolution into a full-service hospital and pet resort reflects our commitment to adapting to the needs of our clients and the community. We actively support local initiatives, including partnerships with the Norman Animal Shelter to promote pet adoption and fundraising efforts for homeless animals.

Our services span preventive wellness, diagnostics, surgery, rehabilitation, and emergency care, ensuring comprehensive solutions for pets at every life stage. We emphasize transparency in billing, accept multiple payment methods, and guide clients through pet insurance options to make quality care accessible. With state-of-the-art facilities and a focus on both medical excellence and community trust, we strive to be Normans premier destination for veterinary care.
Services
Pet Wellness Services Emergency Care Pet Dental Care Rehabilitation Services Diagnostic Imaging Surgical Procedures Acupuncture Pet Microchipping
Details
  • Year established: 2001
Highlights and features
  • We offer 20+ years of experience in Norman veterinary care since 2001.
  • Our hospital provides advanced diagnostics and treatment options for complex conditions.
  • We maintain active community partnerships to support pet adoption and welfare.
  • Emergency care is available through our referral network for after-hours needs.
  • Our team emphasizes client education to empower informed pet healthcare decisions.
What people say
Compassionate staff Thorough explanations Clean facilities Emergency availability Lifelong care
Services
Pet Wellness Services
Our preventive care programs include annual exams, vaccinations, nutritional counseling, and early disease detection. We tailor wellness plans to each pet's life stage, offering puppy/kitten care, senior pet monitoring, and specialized screenings like PennHIP testing for hip dysplasia. Our focus on client education helps owners make informed decisions about parasite prevention, dental care, and behavioral health.
Emergency Services
We provide immediate veterinary attention for critical conditions during regular hours and partner with Animal Emergency Center for after-hours care. Our team handles trauma, poisoning, respiratory distress, and other life-threatening situations with rapid diagnostics and stabilization procedures. Clients receive clear guidance on recognizing emergency symptoms and accessing urgent care resources.
Pet Rehabilitation
Our rehabilitation services combine therapeutic exercises, hydrotherapy, and advanced modalities like laser therapy and shockwave treatment. Customized programs address post-surgical recovery, arthritis management, and neurological conditions using underwater treadmills, neuromuscular stimulation, and acupuncture. These non-invasive treatments improve mobility, reduce pain, and enhance quality of life for pets with chronic conditions.
Diagnostic Imaging
We utilize digital radiography, ultrasound, and video otoscopy for accurate internal diagnostics. Our technology enables real-time organ assessment, early cancer detection, and detailed ear canal examinations. In-house lab capabilities provide rapid bloodwork and urinalysis results, while specialized testing partners ensure comprehensive diagnostic accuracy for complex cases.
Pet Dental Care
Our dental services include professional cleanings, digital radiography, and surgical extractions under monitored anesthesia. We emphasize preventive care through client education on brushing techniques and home care products. Advanced treatments address periodontal disease, oral tumors, and fractured teeth, with a focus on preventing systemic health issues from untreated dental infections.
People
Dr. Beverly Fritzler
Owner
Dr. Fritzler purchased the practice in 1990 and led its transformation into Rose Rock Veterinary Hospital & Pet Resort. With decades of experience in small animal care, she prioritizes compassionate medicine and community engagement through pet adoption initiatives.
Dr. Duke Blackford
Former Owner
Dr. Blackford acquired the clinic in the 1970s and transitioned it to a small animal practice. His leadership established the foundation for the hospital's commitment to quality veterinary care in Norman.
Questions
What services does Rose Rock Veterinary Hospital offer?
We provide wellness exams, vaccinations, diagnostics, surgery, dental care, rehabilitation, and emergency services. Our pet resort also offers boarding and grooming options.
Do you have 24/7 emergency care?
We refer after-hours emergencies to Animal Emergency Center in Norman. Our regular hours include extended weekday appointments for urgent needs.
How can I schedule an appointment?
Call us at (405) 321-3361 during business hours or use our online booking system for non-urgent appointments.
What payment methods do you accept?
We accept Visa, MasterCard, American Express, Discover, and CareCredit financing. Cash and checks are also welcome with proper identification.
Do you offer pet wellness plans?
Yes, we create customized wellness programs for puppies, adult pets, and seniors, including vaccination schedules, nutritional guidance, and preventive screenings.
Videos
Reviews (7)
Kendra Patterson
Jun 10, 2022 Report
Got a visit on my earliest day off, which was most appreciated. The staff from the ladies at the desk to the vet assistant to Dr Poillion were nice, friendly and professional. I have no qualms letting them take care of my Juliette for her further care. Highly recommend this veterinarian establishment.
Alyce Nance
Jun 02, 2022 Report
I would give this no stars if I could. Nobody showed any compassion for my fur friend except for ONE lady at the front desk. They sent us home with no answers and nobody would tell us about her, we had to ask. All they cared about was making their money. I will never recommend this place again. And performing tests that we did not consent too is unprofessional at its best. Wish I can take my $300 back and try to find a vet that actually cares about saving my fur friend instead of telling me we need to euthanize.
Cheryl Thornton
Apr 14, 2022 Report
We were looking for a new vet last year and Rose Rock was mentioned to us after we had tried 3 others and weren't all that happy with them. We have 5 dogs so we see the vet more than most. From the very beginning they have all been professional and so responsive to our dogs needs. The staff and doctors are all so nice, friendly and responsive. They spend time with us to get good histories etc and then time is spent talking about what is going on with our dogs and what the tx plan will be. We are so pleased that we are staying with them eventho we drive from Minco to Norman. The trip is well worth it.
Susan Groom
Apr 12, 2022 Report
Just moved to OK. My dog had an emergency and took him here, not knowing anything about them. WELL. I am completely impressed. They were able to see him in less than 3 hours, short wait time. Kind, compassionate, listened to my concerns, and told me how cute my sweet boy is. (He is!) The total bill was much less than I expected. The vet techs were wonderful, the Vet was wonderful. I have other pets and Rose Rock will be the only veterinarian clinic they will go to.
Taylor Larrechea
Mar 09, 2022 Report
I am someone who is very selective to who I take my cats to get help from and Rose Rock was amazing. My one cat, who I call Madi is very squeamish and I was afraid of how she would react with a new vet. To sum up a long story I didn't know my cat was able to be controlled and feel safe like they were able to do for her. I will definitely be coming back to Rose Rock and I highly recommend them to anyone else.
Sapphire Belli
Feb 25, 2022 Report
There was a time where no matter who I called, I couldn't find any vet around during a rather desperate time for my cat. Rose rock knew I needed someone quick and they did not disappoint. We also come to this vet for our frogs as my roommate has over six or so. No matter what animal you have, every animal is treated like a family member and not just a pet. I can guarantee you that there is no better place in Norman then here.
Jennifer Schmitt
Feb 06, 2022 Report
They did a fantastic job with my baby. She had surgery there. They kept me updated and even sent me a picture. When she was done to, let me know she was doing great.